it's your story , your business
WHAT'S PERSONAL BRANDING ?
Your personal brand is what makes you unique, memorable and different from everyone else who has your same job title, same services or even sells similar products as you do.It’s what sets you apart from the crowd, gets people talking about you and ultimately helps you get more clients, business…..whatever it is that you are looking for!
It’s been said that “perception is reality”, meaning that if someone has an opinion of you before they even meet you then that opinion will most likely be their reality when they do meet up with you or become your client or whatever else it may be.
You might be thinking “I don’t need my own brand, I just sell products and services.” But that’s not how it works!Personal branding is about creating a consistent message across all your social media channels. It’s about being able to tell people who you are and what you do in just seconds.Your brand is what people think of when they think of YOU – it’s a combination of all your visuals, marketing material and verbal communication (tone of voice). It’s the first impression that people have of you and it can mean the difference between them engaging with you or not.
Images are powerful and that first impression could be the reason your customer makes the initial contact with you. Invest in photography with me and you’ll get a set of images that are packed with personality and bring your brand to life. You need to step out of the mindset that’s afraid of having your picture taken and into the mindset that if you show a little more of yourself that this authenticity will reflect well in your business. But that’s why it’s MY job to make you feel comfortable, to have fun, to BE YOURSELF. That way your pictures reflect who you really are. I work with you to develop a style that defines your brand and deliver fresh, professional content every month that can be shared across your social media channel.
"A brand is not just a logo, it’s the overall impression and experience you give to your audience and customers. Your brand expresses the value you provide. It’s you!"
—Gabriel S.
PERSONAL BRANDING?
When someone comes across your website or social media profile, they want to see a real person behind the brand – someone who they can relate to, someone they can trust and someone who understands their needs and desires. They want to see that person smiling, laughing and having fun!
If you want to build a successful business, you need to focus on your personal brand.
Your personal brand is your reputation, your story and how people perceive you. It's what makes you unique, memorable and different from your competitors. It's not just about who you are or what products or services you offer; it's about how those things come together in the minds of others.
BUSINESS HEADSHOT
Professional headshots are an essential part of your brand, and help you show off who you are as an individual. They also showcase the character and passion that goes into creating your business or product, which can be used across social media platforms like Facebook, Twitter, LinkedIn and Instagram. It can be used as a profile picture on social media sites such as Facebook, Twitter or Instagram (or all three!). This is where people go first when they want to learn more about what it is that sets you apart from other businesses in your field -- including other photographers!
SOCIAL MEDIA CONTENT
You’re the best at what you do, so let’s make sure you don’t blend in. In today's digital age, social media is an essential tool for businesses to connect with their audience and promote their brand. However, with so much competition out there, it can be challenging to stand out in the crowd. That's where we come in.
Our photography and videography service is specifically designed to help businesses create unique and visually appealing content that catches the eye of their target audience. With years of experience and a passion for creating stunning imagery, we'll work with you to develop a brand style guide that perfectly captures the essence of your brand.
Let's make a start!
I. Book the date.
First, we’ll schedule a call to make sure we are a good fit for each other. If you decide to book, I’ll send across my booking form which includes a questionnaire to get clear on your ideal client, branding and content pillars.We chat before the shoot to get totally clear on outfits, location, shot list and the aesthetic of the shoot.
II. Take photos.
Simply turn up on the day, and we’ll take care of the rest!The fun part! We spend a creative few hours together capturing the magic of you and your brand.
III. Deliver memories.
Your gallery is live within 2 -3 weeks of your shoot - get excited about being more visible in your business using your gorgeous new photos.I’ll select the best images for your shoot, colour grade them to match your brand aesthetic and upload them to a private online gallery for you to view and download.
FAQ
What should I wear to a branding session?
When it comes to creating professional headshots or brand content photos, the most important thing is that you feel comfortable and confident. After all, you're trying to showcase your personality and brand to potential clients, and the last thing you want is to feel uncomfortable or like you're not being true to yourself.
That's why I always provide a personalised mood board and schedule a call with my clients to discuss their brand colours and the overall vibe they want to convey. This helps me advise them on what to wear and how to present themselves in the best possible light.
It's important to remember that a "smart" image doesn't necessarily mean a blazer or suit jacket. It's all about finding the right balance between professional and personal style.
So if you're feeling hesitant or unsure about what to wear or how to present yourself in your photoshoot, don't worry! I'm here to help guide you every step of the way and ensure that you feel confident, comfortable, and true to yourself in your professional photos.
How should I plan my personal brand shoot?
As your personal branding photographer, there are a few important things that I need to know in order to create the best possible images for you and your brand.
First and foremost, it's essential that we discuss your goals for the images. Where will they be used - on your website, social media channels, or in PR materials? This will help me tailor the shoot to your specific needs and ensure that we capture the right images to effectively showcase your brand.
In addition to portraits, it's important to consider whether you need other types of images to showcase aspects of your business. This could include lifestyle product shots, images of you in action, or flat-lays. By discussing your needs, we can plan the shoot to ensure that we capture a variety of images that accurately represent your brand.
Another important aspect of the shoot is the use of props. Gathering props that mean something to you or your business can help add personality and depth to the images. I recommend selecting props that are in your brand colors or that complement them, as this will help create a cohesive look across all of your branding materials.
Lastly, it's important to plan your outfits and book a hair and makeup appointment if necessary. I have a little black book of talented stylists, makeup artists, and hair stylists who can help you look your best on the day of the shoot. By planning ahead and taking these steps, we can create images that accurately represent your brand and help you stand out from the competition.
Will you photoshop my Images & get rid of my wrinkles and/or make me look slimmer?
As your personal branding photographer, I take great care in editing all of your images by hand before they are uploaded to your gallery for viewing. This means spending time ensuring the colors are accurate and making minor adjustments to skin smoothing if necessary.
However, it's important to note that my goal is not to drastically alter your appearance. I want you to look like the best version of yourself, while still remaining authentic and true to who you are. I won't slim my clients down or make them look 10 years younger - instead, I aim to showcase your natural beauty and personality in a way that accurately represents your brand.
Ultimately, my passion is helping you to show an authentic version of yourself to the world. I believe that you look lovely just the way you are, and by working together, we can create images that truly capture your unique personality and brand. So don't hesitate to let me know if you have any concerns or preferences regarding the editing process - my goal is to make sure you are completely satisfied with the final product.